Designed to elevate enterprise brand search engine results, GPO required a brand voice of their own to champion their digital solutions.
Brands such as Domino's and Direct Auto & Life Insurance wanted to target local audiences, but needed location-driven landing pages to do so. SEO-optimized web copy was created to build-out business offerings and drive site traffic to create conversions.
GPO wanted to create a clear mission statement that could attract new customers and elaborate on the work they do. The rebrand included an entirely new website that spoke to their products, service, and business.